I wouldn't worry about it. Then we have the top territories, this is the distributions of your followers by country. It'll go back to normal in a few days. With analytics finally accessible, you can easily monitor the results from the platform and iterate your approach accordingly. If you tap on on one of these video, you then get access to a lot more detailed insights about that specific post. So the percentage of my video viewers that end up viewing my profile is only 0.3308%. Because TikTok hashtag challenges can be timely and based on current trends, it’s important for you to quickly publish content before the hashtag becomes saturated or obsolete. Although this data is pretty basic, it can still be very useful to understand how your account is performing. Switching to a Pro Account is an easy and simple process. TikTok analytics will start recording data after you switch to a Pro account; the dashboard won’t display any historic data. Because this information is separated out by day, you can see what content is driving users to visit your profile. All rights belong to their respective owners. Switch between a longer 28-day view or a 7-day close up to pinpoint spikes in traffic. You'll want to do this as soon as possible so TikTok can start tracking your overall audience and published content.
Wondering how to measure the results of your TikTok marketing efforts? In my spare time I repair and maintain computers, which is just a few of my many hobbies.
Now we've gone through TikTok's Overview analytics, we'll now be taking a look at the next tab which is the Content tab. Although TikTok’s native analytics tool is useful for gathering data for your own profile, it doesn’t give you insights about the performance of profiles you don’t own. Below the Video Posts section in the content tab, you can see your top 9 videos with the fastest growth in views over the past 7 days. Follower insights allow you to associate any popular TikTok videos with overall account followers. It still shows the same message "analytics will be updated tomorrow" but it's already been 3 days. There are three main categories that TikTok displays within your account dashboard: Tap the tabs at the top of the Analytics screen to dive deeper into each category and uncover new insights. Will you set up a TikTok Pro account for your business? If your target audience doesn’t include the average user of the platform, it might not be worth allocating the resources to experiment. The profile Overview tab is useful for identifying how well your TikTok profile is performing overall. This can be extremely interesting to get an idea of what is popular with your current followers demographic. Again because this is broken down by day, you can see what content is driving people to view your profile. Download the app to get started. As you can see in the analysis below, #newphone has an average engagement rate of 0.21%. With no in-app analytics tool, it was difficult for brands to attribute platform outcomes from the resources they were allocating. With Exolyt, you can view analytics on any public video. To find out how many followers I gained over the past 30 days I manually added up the total of each days, because unfortunately TikTok shows you your total following and not the amount you've gained that month. Missed opportunities: App analytics firm Sensor Tower estimates that the ban cost Bytedance up to 15 million new users. After these 7 days, your account will start showing data about your account and it's content. Ever thought, "there's got to be a better way" when it comes to tracking your marketing activities? - DaysFollower activity by days shows you the times of the week when your followers are most active on TikTok. TikTok presents a valuable opportunity for brands currently working with influencers across their digital marketing strategy. But opting out of some of these cookies may affect your browsing experience. Disclaimer Exolyt is not affiliated with TikTok or Bytedance in any way. Although the platform hosts a large user base, one reason brands have been reluctant to add TikTok to their marketing was the lack of analytics. So you can see what content has performed well and converted viewers into followers. If you're looking for more video analytics for older videos, you can open up any video from your profile page, tap the three dots, and select Analytics for detailed video data about that post.
It will include report exports and more detailed analytics! Here you can see detailed insights about the content you post. they're used to gather information about the pages you visit and how many clicks you need to accomplish a task. Once validated, the dashboard will populate with up-to-date data about that hashtag. TikTok - trends start here. This means that when I post in the future, I should aim for around 9am to catch the wave of my follower's activity throughout that day. You have two option, to select by Hours or by Days. In a blog post, Oliver Yeh estimated TikTok’s global installs in April to be 33% lower than in the previous month. This is because you've only just setup your account.
This data includes: Below these initial insights, Pentos displays a graph to indicate how this data is historically attributed. Although you now have access to your TikTok analytics, you won't actually see any data there yet. This website uses cookies to improve your experience while you navigate through the website. If you notice particular posts perform better in certain locations, you can double down on creating similar content. Over the past five consecutive quarters, TikTok has also topped the iOS App Store for overall downloads. We also use third-party cookies that help us analyze and understand how you use this website. Here you get some useful data about your current followers, starting with the amount you have gained or lost over the past week. You’ll need to wait up to 7 days for your account to generate enough data to start displaying insights. With no public TikTok API, existing influencer platforms currently lack the ability to display valuable data about public accounts. If I want to know the percentage of video viewers that converted into profile visitors over the last 30 days, I can calculate this percentage by using the following formula. TikTok is the destination for short-form mobile videos. This allows you to estimate your conversion rate from your total video views through to users who visit your profile, and then the conversion rate of those who actually followed your profile. TikTok video analytics. Looking the traffic source type, you can actually see whereabouts in TikTok people viewed your video. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. The analytics for each post show: The Audience Territories data helps you identify whether a particular piece of content resonates with different audience demographics. Analytics cookies We use analytics cookies to understand how you use our websites so we can make them better, e.g. Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. Social Media Examiner | Social Media Marketing, by Lachlan Kirkwood / October 15, 2019 / Leave a Comment.
Get all the latest & greatest posts delivered straight to your inbox, How to Create a Green Screen Video Effect Using a Webcam, Instagram Reels Made Easy: Here's What We Learned, How to Split a Video Into Parts For Free (Super Easy), See all 57 posts To view the analytics for an individual post, simply tap on the post thumbnail to open its unique dashboard.
Get our latest articles delivered to your email inbox and get the FREE Social Media Marketing Industry Report (46 pages, 60+ charts)! For additional functionality and hashtag analytics, you’ll need to upgrade to one of the paid tiers, which start at around $20/month.
These cookies do not store any personal information. The last step is to enter a phone number for your account and then enter the code you receive via SMS. How to Fix or Repair TikTok Duet Not working? TikTok recently launched a native analytics tool for Pro accounts, which are similar to Instagram Creator accounts. This is what allows you to gain access to your analytics. It's just tiktok updating or fixing some stuff probably. On the next screen, tap Switch to Pro Account.
Let the world's leading analytics pro show you the way. With the right training, you can use Google Analytics to measure all of your marketing efforts with certainty. By reviewing the territory engagement for individual posts, you can compare this data to your overall audience territories revealed on the Followers tab. Solution: Click on above Link. In this article you'll find out step by step how to check your TikTok analytics and use use them to calculate your viewer to follower conversion rate. View stats, find the trends to follow, and get insight on engagement. This graph is useful due to the fact that you can pinpoint a growth surge to a specific video post just by aligning the dates. TikTok contents is on the Web with a new design experience. Are you forced to make decisions based on limited data? Here you will find your Follower Activity. How fast does your profile grow? Such as the amount of shares, average watch time, traffic source type, audience territories and more. Once you've done that, you'll be prompted to select a category.
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